Case Study: Twiggs & Co

Website Design & Development

About Twiggs & Co

Twiggs & Co. is a two-person consulting firm focused on building corporate social responsibility into the cultures of firms of all sizes, using an approach of “radical collaboration.” When we met, they had newly incorporated their consulting practice and had no website yet. The challenge for us was to create a website that captured the essence of their freshly-minted brand.

Scope of Project

As a new business, Twiggs & Co. approached YellowDog with a need for brand guidelines and visual identity. Creating those as a foundation, the web team designed and developed a website with the following goals:

Establish a ‘wow’ level of credibility and professionalism for the new brand
Demonstrate the consultants’ values and effectiveness visually and immediately
Bring the brand’s volunteer facilitation service to the forefront in a highly actionable way
Keep it simple with clear calls-to-action for email opt-in and a contact form

Tools Used

Platform: WordPress
Page Builder: Elementor
Custom Coding: HTML, CSS, Javascript/JQuery
Major Plugins: JetEngine, JetMenu, RankMath SEO, Complianz GDPR
Additional Items: Responsive Navigation, Cross-Browser Checks, Performance Tests (Google Lighthouse, GTMetrix)